Sean Fergus
Executive Director, Economic ResearchZonda

Zonda’s latest rental housing data reveals what product types are outperforming, where absorption is strongest, and how renters are behaving across price points. This presentation spotlights national rent growth trends, affordability thresholds, and preference shifts shaping both SFR and BTR demand. It’s the definitive snapshot of the renter economy going into 2026.
Executive Director, Economic ResearchZonda
